Penneys, which trades overseas as Primark, has opened another store in the US, creating 200 new jobs in the process.
The new retail facility is located in South Shore Plaza in Braintree, a town sited on the Greater Boston Area.
Primark has opened eight stores across the United States already, and plans to open at least two more in the near future.
In total, the retailer operates 335 stores across 11 countries.