Speaking in the GAA headquarters yesterday, the GAA director general, Páraic Duffy, admitted that he would be open to selling the naming rights to Croke Park sometime in the future.
Duffy was addressing several funding issues within the GAA and highlighted the need to direct more capital into the ‘weaker’ counties.
The director general went on to add that other stadiums, such as Pairc Uí Chaoimh, might also be considered in regards to naming rights.
While he admitted it is “unlikely” he said they would certainly look at the option, though most likely not under his term as director general.
“There’s nothing against stadium naming rights,” he said. “We have Kingspan Breffni Park etc. 
So we’ve accepted the principle of it. And if Cork came to us with a proposal [for Páirc Uí Chaoimh], we’d certainly look at it. It would be up to them to come up with a proposal.
Duffy was speaking in Croke Park at the announcement of the latest round of Government funding, €2.7 million awarded to help the GAA increase participation.
It is believed the revenue generated from selling the naming rights to Croke Park would aid significantly, the ongoing funding problems for the GAA. Selling the naming rights to Aviva for Lansdowne Road, brought in approximately €45 million in revenue.